Paid Ads

Calls today, while SEO compounds.

Google Search, Local Services Ads, and Meta — geo-fenced to your service area, tuned around booked calls, and reported on every week. We don't run ads you can't tie directly to a phone ringing.

Active campaign · San Francisco● Live
$11
cost/call
340
calls/mo
4.4×
ROAS
Monthly ad spend$2,400 / mo
Sponsored
Redline Towing · (415) 555-0132
localtowing.us/san-francisco-towing
24/7 towing in San Francisco. Fast response. Flatbed available. Call now for immediate dispatch.
Website designWordPress developmentCustom developmentSEOGoogle Business ProfileGoogle AdsMeta AdsSocial mediaBranding & logoReviews management95+ Lighthouse0.8s avg load time90-day tuningTow vertical onlyNo templatesWebsite designWordPress developmentCustom developmentSEOGoogle Business ProfileGoogle AdsMeta AdsSocial mediaBranding & logoReviews management95+ Lighthouse0.8s avg load time90-day tuningTow vertical onlyNo templates
$11
avg cost per call
3–5d
to first calls live
100%
weekly campaign reporting

02 · Paid first

Why paid ads first?

If you need more calls this month, paid ads are the fastest lever. SEO takes 3-6 months to build momentum. Paid ads are live in 3-5 days. Most clients run both — ads for immediate calls, SEO compounding in the background.

03 · Ad types

Three channels, one performance dashboard.

01
Google Search

Calls when the panic hits.

"Tow truck near me" typed at 11pm means someone needs you now. We capture that intent with geo-fenced, call-extension ads that ring your dispatcher directly.

  • Intent-matched keyword clusters
  • Geo-fencing by service radius
  • Call extensions wired to dispatcher
  • Negative keyword list
  • Peak-hour bid boosts
02
Local Services Ads

Google-guaranteed. Pay per call.

LSA puts you above regular search ads with a Google Guaranteed badge. We handle verification, setup, optimization, and dispute requests for low-quality leads.

  • Business verification
  • Service-area configuration
  • Review score optimization
  • Dispute management
  • Budget pacing
03
Meta

Retarget and build the brand.

Meta won't replace Google for emergency calls. It keeps your brand visible locally, retargets site visitors, and supports fleet and commercial outreach.

  • Site visitor retargeting
  • Customer lookalikes
  • Service-area awareness
  • Video creative
  • Fleet lead forms

Paid ads case study

Real results for Bay Area Roadside in Oakland, CA

$11 average cost per call. 60+ booked jobs per week from paid alone. 4.4x ROAS on Meta. Google Search delivering calls within 72 hours of launch.

$11
average cost per call
60+
booked jobs per week
4.4x
return on ad spend
Get a quote

What does $750/month look like?

Channel
Budget
Google Search
$500
Local Services Ads
$150
Meta retargeting
$100
Total ad spend
$750

Management fee is separate and fixed.

FAQ

Common questions

Everything you need before starting.

How fast do paid ads start generating calls?+

Google Search ads typically start delivering calls within 3–5 business days of launch. LSA can take 1–2 weeks for the verification process. We front-load setup so you're live as fast as Google allows.

What's the minimum ad spend?+

We recommend at least $750/month in ad spend for competitive towing markets. Below that, the data is too thin to optimize meaningfully. Our management fee is separate and fixed.

Do you handle the ad account or does it stay mine?+

Your account, always. We never own your ad accounts — you have full access and ownership at all times. If you stop working with us, your history and data stay with you.

Do you charge % of ad spend or a flat fee?+

Fixed management fee — not a percentage. No incentive to inflate your budget. Ad spend goes directly to Google and Meta.

What if the ads aren't working?+

We track by actual calls, not impressions. If a campaign isn't delivering, we pause, diagnose, and adjust. Weekly report keeps you informed.

Can you run ads in multiple cities?+

Yes — geo-segmented campaigns per service area, each with its own budget and messaging.

Local growth pages

Cities We Serve

We work with towing operators across the US. Pick a market to see the local google ads page built for that city.

Don't see your city? We can build a local campaign anywhere your towing company serves.

Ask about your market →

Get a quote

Let's build your next booked-call channel.

Tell us where you are and where you want to be. We'll send a fixed-scope quote and three audit slots within one business day.

Response time
Within 1 business day

Studio intake

A short brief for a fixed-scope quote.

2 min
01
Brief
02
Audit
03
Quote
One reply from a real human within 1 business day.
+1 (716) 273-5556Get a Quote →
Google & Meta Ads for Towing Companies | LocalTowing Studio